Analysis of Front Cover
The target demographic for the magazine MOJO is more targeted at an older audience aged between 30-50. It is aimed at both genders male and female. The audience would be wide. The mast head (MOJO) connotes get up and go and dance which is linked very well with the special issue because Motown music is feel good music and music you can dance to.
The main cover picture is of world famous Motown artist such as Stevie Wonder, Marvin Gaye and Diana Ross and relates to main article topic. The main cover picture also has Marvin Gaye and Diana Ross directly gazing out at the reader. Stevie Wonder and Marvin Gaye are dresses in black suits and Diana Ross is dressed in a white dress. All three of the music artists are dressed like this because it makes them look smart and connotes a past era when they where famous.
The colours on the front cover for the main picture and background are black and white because this music is from around the 1960’s and the singers are all so from around the 1960’s. Also in the 1960’s the only photography’s where black and white so it looks like a photograph of them from back in the 1960’s. There is a little bit of colour on the front cover for more modern things such as modern music artist and there is gold writing for thinks such as “the greatest tracks” and golden starts are used for Stevie, Marvin and Diana’s names because gold and stars represent importance and famous.
Exclamation marks are used at the end of subtitles such as “free CD!” and “The Greatest Tracks!”. These exclamation marks are use to connote excitement and grab the readers attention.
The magazine includes a free CD to garb the buyer’s attention. The CD is stuck on the front cover and underneath where it was stuck on it say in small text “if your CD is missing please inform your newsagent”. The CD also advertised the magazine because it tells you what is on the CD and what is in the magazine.
The main Coverline has a much larger font size and runs across the middle of the page. The main Coverline say “MOTOWN” because this is the genre of the music.
The cover line is in capital letters so it stands out.
On the front cover there is a subtitle saying “9 for 9 new music preview” this makes the reader think that they know about which new artists are going to breakthrough this year and think they have the inside track on new music
The magazine has a bar code in the bottom corner. It also has the date and price in small print above the bar code in the bottom right corner of the page because it’s a stylish front cover so it won’t get in the way. Also the magazine is expensive because it is a classy magazine and also because it is targeted at an older audience and older people will have more money to pay for the magazine.

Analysis of Contents Page
The main picture on the contents is of Franz Ferdinand. They have been put on the contents page show that in this magazine there is more modern music not just Motown music. The picture is in black and white so it fits in with the theme of the front cover which is black and white and it also makes it look classy. Also when Motown music was around there were only black and white pictures, so it makes the magazine feel more old and classy.
The title is at the top of the page in larger font, bold text and also every letter is in capitals so it stands out. The magazine wants it to stand out because MOJO connotes get up and go and dance which is linked very well with the special issue because Motown music is feel good music and music you can dance to.
There is a subtitle that says features, this is to show the things that are only in this issue not in every issue. The word features is in a slightly larger font, bold text, capital writing and in the colour red so it stands out. They also use the colour red for the chapter numbers of the contents and the colour red for “FRANZ FERDINAD’S FAME N FISTICUFF’S”. The magazine uses the colour red because red connotes danger so it makes the band look cool and stands out a lot to the reader.
Each of the chapter headings on the cover is in a larger font, bold text and also every letter is in capitals, so it stands out. Also the writing is in white text because it stands out from the black back ground
It also has the data of the magazine and the issue so the reader knows that they’ve got the latest issue.
On the contents page it says “2648 West Grand Boulevard” this is the location of the Motown museum in Detroit this links to the issue been one to celebrate 50 years since the launch of Motown records.

Analysis of Double Page Spread
On this double page spread the headline “THE AMERICAN DREAM” is in a larger font, bold text and also every letter is in capitals, so it stands out from the rest of the double spread page so the reader knows what the article is about before they begin to read it. The word “DREAM” in the headline is in gold text because the gold connotes that when they first launched Motown music it was only a dream that it would be come as well known as it is today.
The article is about American singer Iggy Pop. He talks about how he grew up with Motown music and tells the audience how it makes him fells. There is a picture of Iggy Pop directly gazing out at the audience. This is to draw the attentions reader towards the audience.
Also at the top of the page there is a title saying “THE 100 GREATEST MOTOWN SONGS” in gold text. Gold text is used because the 100 songs on the next few pages are rated the best ever Motown songs of all time and also experts giving there opinion songs.
The picture on the right page of the double spread is a picture of Stevie Wonder singing in to a micro phone. The picture is made up of many famous Motown CD covers made by Motown records released. The picture of Stevie Wonder (made up by Motown CDs) is very colourful and has a whit background so it stands out. The picture is very colourful because Motown music is feel good music.